400 Moons

Bug & Bell Logo

Bug & Bell is a small children's boutique owned by Kasey McKay, who designs and sews each item of clothing. The pieces are a mix of bold colors and whimsical patterns that make classic styles feel modern. The goal was to create a logo that reflected Kasey's approach, and could be used on tags and packaging. We developed a template for her to easily use that involves laying the logo over her own photography, which helps establish her brand.